Macfrut is a leading trade fair for professionals operating in the national and international fruit and vegetables sector.
It is a vertical exhibition that represents the entire supply chain, with 11 sectors involved: Seeds, Plant Breeding & Nursery, Crop Technologies, Production, Trading & Retail, Processing Machinery, Packaging Materials, Fresh Cut, Dried Fruit, Logistics and Services. The B2B meetings, specialised conferences, dynamic areas and many other events offer visitors not only business opportunities, but also an occasion for learning and discussion.
From 6 to 9 September 2021, Macfrut also offers digital opportunities thanks to the platform Macfrut Digital: a business accelerator that fosters the connection with professionals from all over the world and provides the opportunity to reach new, international markets.
Monday, 6 September, before the beginning of the exhibition, will be especially dedicated to business with China: by visiting the online trade fair, participants will be able to get in touch with the companies of the China Pavilion and arrange B2B meetings. It will also be possible to visit the national and international companies that joined The China Day and that will be offering their products and services to China.